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Customer.io

Director, GTM Finance at Customer.io

Remote, United States Remote Full-time

$200,000–$255,000 / year

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Role overview

An at-a-glance view of the facts included with this Director, GTM Finance at Customer.io listing.

Company
Customer.io
Location
Remote, United States
Work arrangement
Remote
Employment type
Full-time
Compensation
$200,000–$255,000 / year

Applications for this listing are submitted through CareersForge. Use the form on this page, then sign in to your Candidate Portal to follow application updates and any interview invitation.

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Role overview

This job description has been rewritten in fresh language using the facts in the listing. Source credit and original listing details are available below.

Customer.io is hiring a remote, full-time Director, GTM Finance in the United States. The role owns the go-to-market P&L across Sales, Marketing, and Customer Success, supporting the company’s growth from more than $100M in ARR toward $1B+.

Reporting to the VP of Finance, this leader will guide financial planning and business partnership across the GTM organization, build and lead a finance team, and deliver analysis for executives and the Board. Customer.io is seeking a hands-on, first-principles modeler who uses data to test assumptions and is motivated to apply AI to finance workflows.

The stated starting salary is $200,000–$255,000 USD per year, or equivalent in local currency, depending on experience and subject to market-rate adjustment. Benefits include full premium coverage for medical, dental, vision, mental health, and supplemental insurance for employees and their families; 16 weeks of paid parental leave; unlimited PTO; remote-work and wellness stipends; and a professional development budget. The hiring process includes a 30-minute recruiter screen, a 45-minute hiring manager screen, two 30-minute cross-functional conversations, and a case study with a 45-minute review panel. Final candidates undergo background checks and employment verification.

Role at a glance: Remote, full-time finance leadership role owning Customer.io’s GTM P&L, forecasting, unit economics, and finance team development.

Responsibilities mentioned in the listing

  • Own the GTM P&L across revenue, gross margin, and operating expenses for Sales, Marketing, and Customer Success.
  • Lead unit economics and growth-funnel modeling, including CAC, LTV/CAC, payback, magic number, and cohort and retention analysis across self-serve and sales-assisted channels.
  • Manage ARR roll-forwards, bookings, and revenue forecasts, with auditable and reconcilable models independently tested against top-down assumptions.
  • Work with Sales and RevOps on capacity planning, deal economics, and pricing while protecting margin and ARR quality without impeding deal velocity.
  • Prepare monthly and quarterly GTM reporting for executives and the Board, including analysis of variance drivers.
  • Advance AI-enabled finance workflows and build the GTM finance team as the company grows beyond $250M in ARR.
  • Develop and manage finance professionals.

Qualifications stated in the listing

  • At least 10 years in FP&A, strategic finance, or a related field at complex, scaled organizations; able to create models from first principles rather than relying on inherited assumptions.
  • GTM business-partnering experience with Sales, Marketing, or Customer Success; a prior GTM Finance title is not required.
  • Knowledge of subscription or SaaS measures such as ARR, NRR, CAC, and LTV, or the ability to learn them quickly.
  • Demonstrated results introducing AI into finance workflows.
  • Experience managing and developing finance professionals.
  • Strong Excel skills; Snowflake experience is a plus. Experience with planning or GTM systems such as NetSuite, Salesforce, Gong, or Drivetrain.
  • Bachelor’s degree in Finance, Accounting, Economics, or a related field; an MBA is a plus.
Full details from the source listing

About Customer.io

Over 9,000 companies — from scrappy startups to global brands — use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

About the role

Hi, my name is Diep Nguyen, VP of Finance here at Customer.io, and I'm looking for a Director, GTM Finance to own our go-to-market P&L end-to-end as we scale from $100M+ ARR today to $1B+ ARR in the future.

We're hiring for strategic finance horsepower first: someone who builds models from a blank page, challenges assumptions, and earns trust with senior executives. Deep GTM fluency matters just as much — but for a strong finance generalist, that business partnership often shows up in the work rather than the title. You'll own our GTM P&L spanning Sales, Marketing, and Customer Success, and build the team behind it.

We're an AI-forward company: this role requires someone energized by using AI to reinvent how finance operates, not someone who merely tolerates the tools we hand them.

What we value

  • Financial rigor over title-matching — we care more about how you've built and defended models than whether "GTM Finance" was ever your title.
  • AI as genuine practice, not a buzzword — we want concrete stories of AI changing an outcome, not familiarity with the tools.
  • Ownership from day one — you'll build and lead a team, not just execute analysis handed to you.
  • Directness with data — you challenge top-down assumptions with account-level evidence, even in uncomfortable conversations.

What you’ll do

  • Own the GTM P&L end-to-end — revenue, gross margin, and opex across Sales, Marketing, and Customer Success — not just a spend-efficiency lens.
  • Drive unit economics and the growth funnel model — CAC, LTV/CAC, payback, magic number, and cohort/retention analysis across self-serve and sales-assisted motions.
  • Own the ARR roll-forward, bookings, and revenue forecasting — auditable, reconcilable, and independently stress-tested against top-down assumptions.
  • Partner with Sales and RevOps on capacity planning, deal economics, and pricing — protecting margin and ARR quality without slowing deal velocity.
  • Build and own the monthly/quarterly GTM reporting package for the exec team and Board, with variance analysis that explains root cause.
  • Champion AI-enabled finance workflows and build the GTM finance team as Customer.io scales past $250M+ ARR.

What we're looking for

  • 10+ years in FP&A, strategic finance, or related roles at complex, scaled orgs; a first-principles modeler who builds from a blank page rather than inheriting assumptions
  • Deep GTM business-partnering experience with Sales, Marketing, or Customer Success — regardless of whether "GTM Finance" was ever the title
  • Comfortable with subscription/SaaS metrics (ARR, NRR, CAC, LTV) or able to get there fast
  • Concrete, demonstrated track record driving AI adoption in finance workflows — not just familiarity with the tools
  • Proven people leader — has managed and developed finance professionals
  • Strong Excel skills (with experience using Snowflake a plus) and experience with planning/GTM systems (NetSuite, Salesforce, Gong, Drivetrain)
  • Bachelor's degree in Finance, Accounting, Economics, or related field; MBA a plus

Compensation & Benefits

We believe in transparency. Starting salary for this role is $200K–$255K USD (or equivalent in local currency) depending on experience and subject to market rate adjustment.

We know our people are what make us great, and we’re committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family. We also offer 16 weeks paid parental leave, unlimited PTO, stipends for remote work and wellness, a professional development budget, and more.

See full benefits here →

Our Process

No gotchas, no trick questions - just a clear, human process designed to help both of us make an informed decision.

  1. Recruiter Screen (30 min)
  2. Hiring Manager Screen (45 min)
  3. Two Cross-functional conversations with team members (30 min each)
  4. Case study + Case Review Panel with team (45 min)

All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.

Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.

Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official Customer.io letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact [email protected].

Join us!

Check out our careers page for more information about why you should come work with us! We believe in empathy, transparency, responsibility, and, yes, a little awkwardness. If you’re excited by what you read — apply now.

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